What are the best hashtags to use in September 2025?

Use a mix of seasonal and evergreen hashtags. Examples: #pumpkin, #fallnails, #dallascowboys, #longweekend with #BeautyTok, #FoodTok, #PetTok, #TravelTok, and #EntertainmentTok.

Should I only use trending hashtags?

No. Trending hashtags drive short-term spikes, but evergreen community hashtags keep your content discoverable long-term. Combine both for balanced growth.

How many hashtags should I use per TikTok video?

Aim for 3–5 relevant hashtags per post. Too many can look spammy and reduce reach.

Do niche hashtags work better than #FYP or #viral?

Yes. Niche hashtags connect you with targeted, engaged audiences who are more likely to watch fully, interact, and follow.

How often should I update my hashtag sets?

Refresh seasonal hashtags weekly to match current trends and keep evergreen community tags consistent month-to-month.

Are banned hashtags a risk in September 2025?

Yes. TikTok regularly suppresses hashtags tied to sensitive topics or spammy behavior. Always check a tag in TikTok search for activity before posting.

What’s the safest hashtag strategy for September 2025?

Follow the 2 + 3 rule: use two seasonal hashtags (e.g., #pumpkin, #longweekend) and three evergreen community hashtags (e.g., #FoodTok, #TravelTok, #BeautyTok) that align with your content.

TikTok Niche Hashtags September 2025: Beauty, Sports, Food and More

Beauty — Top 10 TikTok Hashtags to Use in September 2025

Beauty is always one of TikTok’s strongest niches, but September adds a unique twist: fall aesthetics, back-to-school vibes, and the shift into cozy self-care routines. Based on TikTok’s current analytics, here are the trending hashtags to use this month.

Trending Beauty Hashtags in September 2025

#niche — beauty creators are using this meta-hashtag to connect with their specific micro-audience.
#newhair — back-to-school and seasonal refresh hairstyles are trending.
#hairdye — bold fall colors and at-home dye tutorials are spiking.
#fallnails — autumn nail art and seasonal color palettes are dominating.
#nails — classic evergreen nail content with steady engagement.
#drmelaxin — skincare tips tied to peptide and melaxin routines are buzzing.
#nailtransition — fun transformation edits from bare nails to styled designs.
#aiasrm — beauty-related ASMR content is trending (skincare sounds, hair brushing).
#peptide — skincare science and active ingredient content is in demand.
#fallhair — seasonal hairstyle inspiration tied to autumn fashion.

Why These Work in September

Seasonal transitions (hair & nails) always surge when school/work routines change.
Ingredient-driven hashtags like #peptide attract skincare lovers who want science-backed tips.
Creative formats (#nailtransition, #aiasrm) hook viewers with entertaining, satisfying visuals.

Pair trending seasonal tags like #fallnails and #fallhair with evergreen hashtags like #BeautyTok or #MakeupTok to stay safe in the algorithm while reaching active communities.

Trending Sports TikTok Hashtags for September 2025

Sports content is exploding in September, fueled by the NFL season kickoff, the MLB trade deadline, and fantasy football leagues heating up. Fans are also posting highlight edits, live reactions, and meme-style content around their favorite teams.

Trending Sports Hashtags in September 2025

#phillies — buzzing as MLB teams push toward the postseason.
#sportsnews — evergreen hub for sports fans, covering multiple leagues and updates.
#baseballupdates — popular for MLB clips, trades, and fan commentary.
#mlbtradedeadline — hot in early September with last-minute roster moves.
#dallascowboys — trending as NFL season begins and fans flood TikTok with team pride.
#cowboys — another keyword variation capturing Dallas Cowboys hype.
#jhoanduran — individual player highlights trending this month.
#fantasyfootball — huge spike as leagues draft and first games begin.
#tiktoksports — community tag for all sports creators.
#tennis — ongoing US Open + fall tournaments keep it relevant.

Why These Work in September

NFL buzz (Cowboys, fantasy football) dominates early fall.
Baseball hashtags spike with playoff races and trade news.
Sports news aggregators (#sportsnews, #tiktoksports) attract multi-sport fans.
Event-specific hashtags like #mlbtradedeadline are high engagement but time-sensitive.

Mix team-specific hashtags (#dallascowboys, #phillies) with broader ones (#sportsnews, #tiktoksports) to capture both hardcore fans and casual viewers.

Best Food Hashtags on TikTok in September 2025

Food content is one of TikTok’s most consistent performers — and September makes it even better with seasonal flavors, back-to-school meals, and cozy recipes. From pumpkin everything to global food trends, these hashtags are what’s fueling engagement right now.

Trending Food Hashtags in September 2025

#dubaichocolate — luxury food content, product reviews, and indulgent dessert clips.
#pumpkin — the fall season’s superstar; everything from pumpkin spice lattes to soups.
#milkshake — creative recipe videos and satisfying food edits.
#myfiction — trending crossover tag blending storytelling with food content.
#groceryshopping — budget hauls, tips, and aesthetic food restocks.
#cutwater — beverage-focused hashtag gaining attention.
#schoollunch — relatable content for parents, students, and creative lunchbox ideas.
#shrimp — seafood recipes and ASMR cooking videos.
#sparklingwater — healthy lifestyle and beverage reviews.
#lonche — Latin-inspired food content bringing cultural variety to feeds.

Why These Work in September

Pumpkin content dominates every September — it’s seasonal, cozy, and highly shareable.
Food + lifestyle crossovers (#groceryshopping, #myfiction) drive both entertainment and utility value.
School lunches trend as parents and students return to routine, creating a huge audience for easy meal hacks.
Global food diversity (#lonche, #shrimp, #dubaichocolate) shows how TikTok rewards variety and cultural reach.

Mix seasonal hashtags (#pumpkin, #schoollunch) with evergreen ones (#FoodTok, #CookingHacks) for maximum visibility.

TikTok Pet Hashtags Going Viral in September 2025

Pet content never goes out of style on TikTok — and in September, it’s hitting new highs thanks to heartwarming clips, creative grooming, and emotional storytelling. From funny dog packs to touching reunion videos, pets continue to dominate niche engagement.

Trending Pet Hashtags in September 2025

#mansbestfriend — the top-performing pet tag, showing the bond between humans and dogs.
#golden — Golden Retrievers remain one of TikTok’s favorite breeds.
#kaydeencoothebeat — trending audio-driven pet clips.
#doggrooming — transformations and pet care hacks that always go viral.
#dogpack — content featuring groups of dogs, often in funny or playful situations.
#aicat — AI-inspired cat content blending humor and tech.
#funnybunny — rabbit content making its way into mainstream TikTok.
#yorkiesoftiktok — breed-specific love for Yorkies.
#rescueanimals — wholesome content focusing on adoption stories.
#soldierhomecoming — emotional reunions between pets and their returning owners.

Why These Work in September

Emotional storytelling (#mansbestfriend, #soldierhomecoming) sparks massive shares and saves.
Breed-specific hashtags (#golden, #yorkiesoftiktok) tap into loyal niche audiences.
Transformation formats (#doggrooming, #rescueanimals) are satisfying and engaging.
Creative trends (#aicat, #kaydeencoothebeat) show how pets can ride broader TikTok trends.

Pair emotional and breed-specific hashtags with community staples like #PetTok or #AnimalTok to maximize reach and niche visibility.

Where Travel Meets TikTok: September 2025 Hashtags

Travel content is shifting this September, with creators highlighting fair season events, fall getaways, and end-of-summer trips. From long weekends to staycations, TikTok travel hashtags are capturing both big adventures and local escapes.

Trending Travel Hashtags in September 2025

#vacations — evergreen travel tag, covering everything from luxury trips to budget escapes.
#fair — trending around local/state fairs, festivals, and seasonal events.
#longweekend — popular for September’s getaway planning and vlogs.
#nevada — location-specific travel content gaining momentum.
#statefair — fair season vibes, food reviews, rides, and community experiences.
#vacationvibes — lifestyle-focused hashtag for aesthetic trip highlights.
#eurosummer — extending into September with late-season travel to Europe.
#summer2025 — creators still posting highlights from their summer trips.
#scotland — destination-specific hashtag trending with fall landscapes.
#staycation — trending for those choosing local, budget-friendly travel options.

Why These Work in September

Seasonal events (#fair, #statefair) bring community-centered travel content.
Mini getaways (#longweekend, #staycation) resonate with audiences in busy routines.
Destination hashtags (#nevada, #scotland) show the value of location-specific content.
Lifestyle tags (#vacationvibes, #eurosummer) tie travel into broader aesthetic content.

Pair event hashtags (#statefair, #fair) with location tags (#nevada, #scotland) to capture both seasonal travelers and global audiences.

Entertainment Hashtags to Boost TikTok Growth in September 2025

Entertainment dominates TikTok in September 2025, with music icons, TV series, and cultural fandoms leading the conversation. From Taylor Swift to Harry Potter, audiences are flocking to hashtags that blend pop culture obsession with community discussions.

Trending Entertainment Hashtags in September 2025

#taylorswift — topping the charts; concerts, fan edits, and album discussions dominate TikTok.
#tsitp (The Summer I Turned Pretty) — the hit show drives binge-watch edits, memes, and fandom debates.
#thesummeriturnedpretty — full tag variation also trending, boosting visibility.
#loveisland — reality TV fandom stays strong with live reactions and memes.
#dexter — resurging with series updates and fan nostalgia.
#straykids — K-pop group fandom producing high-engagement edits and challenges.
#teamconrad — fandom split memes and edits tied to The Summer I Turned Pretty.
#loveislandusa — U.S. edition hashtags amplify global Love Island content.
#chrisbrown — trending around music releases and fan edits.
#harrypotter — evergreen fandom tag staying strong with edits, memes, and cosplay.

Why These Work in September

Music + fandoms (#taylorswift, #straykids, #chrisbrown) spark massive viral engagement.
TV fandoms (#tsitp, #thesummeriturnedpretty, #dexter) show how TikTok amplifies streaming culture.
Reality shows (#loveisland, #loveislandusa) thrive on user reactions and commentary.
Evergreen fandoms (#harrypotter) remain steady, ensuring long-term reach.

Combine fandom-specific hashtags (#teamconrad, #straykids) with broad entertainment hashtags (#EntertainmentTok, #ForYou) to catch both niche communities and general audiences.

How to Mix Monthly + Evergreen Hashtags in September 2025

One of the biggest mistakes creators make is relying only on either generic evergreen hashtags or short-lived trending ones. The key to sustainable TikTok growth is mixing both — giving your videos the seasonal boost they need while staying discoverable long after the trend fades.

Rotate your seasonal hashtags weekly to match what’s trending in real time, but keep your evergreen tags consistent. This prevents “hashtag fatigue” while maintaining community visibility.

The 2 + 3 Rule

When posting in September 2025:

Use 2 seasonal hashtags tied to current events, monthly trends, or cultural spikes.
Add 3 evergreen community hashtags that stay strong all year long.

This balance tells TikTok’s algorithm that your content is both relevant right now and valuable long-term.

Example Combinations by Niche

Beauty

Seasonal: #fallnails, #fallhair
Evergreen: #BeautyTok, #MakeupTok, #GlowySkin

Sports

Seasonal: #dallascowboys, #mlbtradedeadline
Evergreen: #sportsnews, #tiktoksports, #GameDay

Food

Seasonal: #pumpkin, #schoollunch
Evergreen: #FoodTok, #CookingHacks, #HealthyEats

Pets

Seasonal: #doggrooming, #soldierhomecoming
Evergreen: #mansbestfriend, #PetTok, #AnimalTok

Travel

Seasonal: #longweekend, #statefair
Evergreen: #TravelTok, #VacationVibes, #Wanderlust

Entertainment

Seasonal: #taylorswift, #tsitp
Evergreen: #EntertainmentTok, #MovieTok, #ForYou

September 2025 Niche Hashtags Strategy

TikTok thrives on trends, but the secret to lasting growth is knowing how to balance monthly hashtags with evergreen ones.

Learn more: Unleash TikTok Success: Master TikTok Hashtag Strategies in 2025 And Explore trending hashtags by niche and region, and learn how to use them to boost reach, visibility, and Engagement with Real Case Studies.

In Beauty, seasonal looks (#fallnails, #fallhair) pair perfectly with #BeautyTok and #MakeupTok.
In Sports, event-driven tags (#dallascowboys, #mlbtradedeadline) shine alongside staples like #sportsnews.
In Food, cozy September flavors (#pumpkin, #schoollunch) drive engagement while evergreen tags like #FoodTok sustain reach.
In Pets, emotional and wholesome trends (#doggrooming, #soldierhomecoming) continue to pair well with #PetTok.
In Travel, fall trips (#longweekend, #statefair) combine with evergreen wanderlust-driven tags.
In Entertainment, fandom hashtags (#taylorswift, #tsitp) dominate, but evergreen communities (#EntertainmentTok, #MovieTok) keep content alive.